STRUNG SPORTS BRA

PROJECT PROPOSAL


Use Adidas’ Strung footwear technology to create a high-impact sports bra with precision-placed thread structures for soccer athletes with larger chests.



    END GOAL


    Provide targeted support, breathability, and comfort while ensuring a secure fit and a silhouette that aligns with the Adidas by Stella McCartney aesthetic.

    Research




    ① BRIEF







    BASE PRODUCT FLATS





    IDEATION / PROTOTYPING








    CONSTRUCTION






    TECH FLATS







    ③ FINAL PRODUCT SHOTS








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